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BusinessHow to get more money for your preloved luxury watch

How to get more money for your preloved luxury watch

Have you got a Rolex Day-Date that’s gathering dust at the back of a wardrobe? Perhaps you’ve inherited a Cartier Santos and it’s just not your thing.

Who wouldn’t blame you for trying to make some money by selling it?

But with so many scammers and third party sales websites out there, what’s the best way to part with your goods safely – and most importantly, without being ripped off?

All too often, greedy buyers try to make more than a handsome profit when you sell to them directly.

However, there’s a watch boutique in Essex that understands this problem all too well and wants to help watch lovers to get more bang for their buck.

Luxe Watches moved its sales operation from Buckhurst Hill to Epping’s High Street almost 24 months ago and has since seen a 40 per cent upturn in sales.

Now it’s sharing the good fortune with its customers by helping them find the best way to make a decent return on investment for their preloved timepiece.

The business’ new consignment service, which is now being advertised digitally for the first time on the company’s social channels, will see more money put back in people’s pockets.

“If you’ve got something like a Submariner, Daytona or Nautilus and it’s in good condition, we can help you sell it and keep more money for yourself by consigning with us, says Luxe Watches’ managing director, Nick Hickey.

“You’ll receive more money than if you use a direct seller. There’s no bartering, back and forward haggling and no enquiries to answer, as we do that for you.

“You’ll own the watch throughout and it’s ensured the whole time it’s with us. You tell us how much you want for the watch and we will do our best to get it for you, taking  all the hassle and stress out of the process.”

With Luxe Watches’ new consignment service, the consignor (the person tasked to sell the watch) must find the best price for the watch and take commission off the sale. This is the price that the watch owner wants for it after commission.

Using a consignment service means you have a much wider network to sell your watch with a broader range of interested parties in niche networks.

Mr Hickey added: “The best thing about this service is the fair price we can offer to our clients. We always aim to achieve the most competitive price based on market trends. You wouldn’t necessarily be able to do this by selling it yourself. You can also take advantage of being guided through the process by a professional who will achieve a higher sale over you selling directly.”

Luxe Watches aims to sell each watch it receives as consigned in fewer than 30 days.

Sam Allcock
Sam Allcock
With over 20 years of experience in the field SEO and digital marketing, Sam Allcock is a highly regarded entrepreneur. He is based in Cheshire but has an interest in all things going on in the North West and enjoys contributing local news to the site.
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