10.4 C
Manchester
Saturday, June 7, 2025
BlogBeattie launches world's first voice marketing radio show

Beattie launches world’s first voice marketing radio show

Beattie, which has an office in Manchester, the integrated communications agency, has launched the world’s first radio show that focuses exclusively on voice marketing and voice technology.

Hosted by Adam Christie and Daniela Young, the fortnightly Beattie Voice Show highlights how voice technology is changing the way we live, work and play.

The first episode of the show focuses on how voice is revolutionising Google’s search marketing function and how millions of consumers are already using voice to buy goods, order pizza and check our bank balances.

To coincide with the launch of the radio show, Beattie Communications has published a free guide to voice search and voice marketing.

“More than 20% of all information searches on Google are already conducted by voice,” said Adam, digital studio head at Beattie.

“Believe it or not, consumers are streets ahead of most brands when it comes to using voice for buying goods and controlling their heat and lighting on devices such as Alexa and for searches on their mobile phones.

“Brands need to waken up to the voice revolution. Websites that are not optimised for voice will be struck dumb as consumers migrate from typing to voice commands on their mobile phones and lap tops.”

Daniela, head of voice search at Beattie, added: “Convenience is what’s driving millions of consumers to switch to voice.

“It’s quicker to speak than to type. In other words, it saves time and time is one of our most precious resources.

“It will be the brands that immerse themselves in voice marketing and voice technology today that will dominate tomorrow.”

Latest

Bouquet basics for Dad: Flower expert shares how to make those Father’s Day blooms last

A flower expert has revealed his top tips for dads to look after their blooms if they receive them for Father’s Day. Colourful bouquets and...

The Kim Jong Un Billboard That’s Shaking Up Manchester’s Fashion Scene

An eye-catching new billboard in Manchester featuring North Korea’s leader is challenging norms—and turning sustainable fashion on its head. A giant image of Kim Jong...

Heat Engineer Software Limited receives significant investment from Greenarc

Heat Engineer Software, the Lancashire based company at the forefront of heat loss calculations and the sizing of both renewable and traditional heating equipment,...

Pioneering project to change way people travel in Britain

A pioneering project is set to transform how people explore and move across Britain and Ireland. Slow Ways, a non-profit Community Interest Company, has already...
Subscribe to our newsletter
Business Manchester will use the information you provide on this form to be in touch with you and to provide updates and marketing.
Don't miss

Pioneering project to change way people travel in Britain

A pioneering project is set to transform how people explore and move across Britain and Ireland. Slow Ways, a non-profit Community Interest Company, has already...

The Kim Jong Un Billboard That’s Shaking Up Manchester’s Fashion Scene

An eye-catching new billboard in Manchester featuring North Korea’s leader is challenging norms—and turning sustainable fashion on its head. A giant image of Kim Jong...

Heat Engineer Software Limited receives significant investment from Greenarc

Heat Engineer Software, the Lancashire based company at the forefront of heat loss calculations and the sizing of both renewable and traditional heating equipment,...

Bouquet basics for Dad: Flower expert shares how to make those Father’s Day blooms last

A flower expert has revealed his top tips for dads to look after their blooms if they receive them for Father’s Day. Colourful bouquets and...

More News

How Manchester’s Tech Startups Are Powering Growth with Headless CMS Architecture

In no time at all, Manchester has emerged as one of the UK's leading technology hubs. The city is home to a vibrant startup...

St George’s Day parade returns to Manchester

The St George's Day Parade, a beloved fixture in Manchester's event calendar for nearly two decades, returns on April 27 with its vibrant celebration...

Manchester prepares to mark VE Day

Celebrations to commemorate the 80th anniversary of VE Day are set to take place throughout Manchester. On May 8, 80 years will have passed since...