- Deliveroo is set to be the first food delivery service to deliver live football scores on rider delivery boxes during the group stages of the world’s biggest football tournament
- The three-sided HD LED digital screens, placed on bespoke rider boxes, will display the latest football scores to help keep bus drivers, emergency workers and general football fans on the street up to date with the latest scores.
Can’t watch the football game? No problem. From ‘back of the net’ to ‘back of the boxes,’ Deliveroo has today announced it is helping the nation keep up with the latest group stage goals thanks to the launch of its ‘Roosults’ Rider squad featuring digital screens that will display match goals and results.
In a UK food delivery service first, Deliveroo has turned a selection of its rider delivery boxes into three-sided HD LED digital screens, giving passersby live goal updates in less than a second. From which team is playing to the current score, as well as signing and posting the score at half time and full time, Deliveroo’s Roosults rider screens will keep everyone up to speed during England group stage scores in multiple cities across the nation.
The screens will be particularly useful for public health and emergency workers, bus and taxi drivers as well as commuters, who might not be able to listen to matches on the radio or watch the games on the 21st, 25th & 29th of November.
Aisha Jefferson at Deliveroo said: “As many of the games will take place during the day and early evening, thousands of people in local communities where we operate will be at work, on their way to work, or out and about running errands. Our ‘Roosults’ rider screens mean people won’t have to miss a minute of the action and can rest easy knowing Deliveroo is not only there to deliver tasty match-day meals but match-day scores, too.”
Football fans on the move can spot the Roosults Rider Squad in London, Manchester, Nottingham and Birmingham on 21st (from 1pm) and 25th November (from 7pm), and London, Manchester, Cardiff, Swansea on 29th November (from 7pm).
