Kubicle, a world-leading provider of B2B training in data, tech and AI, has warned businesses globally that urgent upskilling is required to keep pace with the rapid evolution of artificial intelligence. According to Kubicle, many teams still lack basic digital competencies, with difficulties evident even in routine tools like Microsoft Word and PowerPoint.
The warning accompanies Kubicle’s new research on organisational AI and data readiness, which reveals substantial capability gaps at a time when competition for digitally skilled employees is reaching record levels. Below, we explore the AI deficiencies Kubicle has identified and the main drivers behind these challenges.
The International Race for AI and Data Proficiency
Through their research of Google search interest in data and AI literacy related terms like ‘chatgpt training’, ‘ai courses’ and ‘how to improve data literacy’ across the western countries with the highest English-speaking populations, and comparing the results to each country’s population, Kubicle can reveal that the most upskill-eager country is…
Rank | Country | Score 1 | Ireland | 1.14 2 | Australia | 0.91 3 | United Kingdom | 0.78 4 | United States | 0.29 5 | Netherlands | 0.28 6 | Germany | 0.23 7 | Canada | 0.17 8 | Spain | 0.11 9 | Sweden | 0.10 10 | France | 0.09
When asked about the results, Mark Henderson, Chief Executive Officer of Kubicle, said: “The findings highlight where the global workforce is most actively future proofing their skills. Ireland’s leading position reflects a national focus on digital readiness, while countries like Australia, the UK and the US continue to drive enterprise adoption of AI and analytics.”
What IT Skills are Learners Looking to Excel In?
By assessing subject completion data across their broad range of courses, Kubicle can reveal that the following subjects have been the most in demand between 2020-2025:
When asked about their skills shortage data, Mark said: “Our own data shows that many organisations are lacking essential digital competencies, particularly across core tools such as Excel, PowerPoint and Word. These are not niche skills; they form the foundation of effective digital communication and analysis. At the same time, we’re seeing a notable surge in demand for training in emerging areas like AI Fundamentals, signalling that businesses are actively seeking to build future-ready capabilities. Closing the gap in baseline IT proficiency must be a priority if organisations are to fully capitalise on new technologies and maintain competitive advantage.”
Elsewhere, by comparing their Fastest Growing Subjects (2020–2022 vs 2023–2025), Kubicle can reveal:
- A 960% growth in the uptake of AI Fundamentals.
- A 124% growth in Data Literacy.
- A 27% uptake in their Power BI subject, Microsoft’s interactive data visualisation software.
Mark says that these results further back up the international eagerness for AI and data learning.
How the Data Was Gathered
Kubicle gathered information for this insightful release by assessing their own course subject completions and the World Population Review. Kubicle also researched which English-speaking countries ranked highest for IT subject interest, including Canada, Ireland, the United Kingdom and the United States, while the terms included ‘excel courses’, ‘chatgpt training’ and ‘how to improve data literacy’.
