15.3 C
Manchester
Wednesday, March 4, 2026
BusinessCareer development overtakes pay as job satisfaction measurement

Career development overtakes pay as job satisfaction measurement

Career development and flexible working are now considered more important than earning potential when it comes to taking a job in the North West’s technology or digital sectors, new research has found.

Manchester Digital’s Skills Audit revealed that only 13% of technology workers in the region would view earning more money as a key reason to stay in a job or move to a new role.

In comparison, nearly half (49%) value opportunities to train and develop their career, while 46% much prefer to work somewhere offering flexible working.

In fact, money has become a decidedly less important job focus for the North West’s tech sector with social benefits (34%), remote working opportunities (33%) and access to better technology (32%) all coming out as more favourable than a higher wage among workers.

This will come as welcome news to the industry after the same report found that more companies are putting increased focus on staff development and training, particularly among younger workers, with nearly a quarter of North West technology and digital businesses now preferring to run their own apprenticeships and training schemes.

Katie Gallagher, managing director at Manchester Digital – the trade body for digital and technology companies in the region – said: “The digital and technology sectors are an exciting area for people to get into, particularly in the North West, so it is not surprising that more workers are putting increasing focus on their career development.

“We’re in a great situation in the North West, and Manchester in particular, in that we are attracting huge investment and interest from the technology sector, yet the cost of living in the region is below that of London so money is less of an issue. While we are seeing some pressure on wages because of the skills gap, finding that this isn’t a major concern for workers is reassuring for the future of this exciting industry.”

Latest

The SaaSy People Ranked #441 in FT 1000, Underscoring European Growth Trajectory

The SaaSy People has been named in the Financial Times FT 1000: Europe’s Fastest Growing Companies 2026, achieving position #441 on the list. The...

Progressive Leadership Festival to debut in May with focus on purpose-driven business

A new gathering aimed at redefining the role of business in society will take place this spring as the Progressive Leadership Festival makes its...

Manchester data & mar-tech disruptor earns elite business top 100 spot

Manchester's leading UK data and mar-tech firm, Go Live Data, has been named in the prestigious Elite Business Top 100 UK Businesses 2026, recognising the company’s...

Madrid at the Table: What Its Restaurants Reveal That Manchester Understands

There is a particular hour in Madrid — somewhere between dusk and full dark — when the city seems to tilt toward its restaurants....
Subscribe to our newsletter
Business Manchester will use the information you provide on this form to be in touch with you and to provide updates and marketing.
Don't miss

Manchester data & mar-tech disruptor earns elite business top 100 spot

Manchester's leading UK data and mar-tech firm, Go Live Data, has been named in the prestigious Elite Business Top 100 UK Businesses 2026, recognising the company’s...

Local backing confirmed as Wigan Business Expo returns to The Edge Arena

A tender support firm based in Wigan has confirmed its sponsorship of the Wigan Business Expo, a well-established networking event open to companies from...

Why digital displays are transforming Manchester’s retail and hospitality spaces

Digital displays are electronic visual communication systems that use LED technology to present dynamic content in physical spaces, changing how Manchester’s retail and hospitality businesses compete...

CHANCE CLEAN CIDER becomes headline sponsor in first major festival partnership

CHANCE CLEAN CIDER, the UK’s first dedicated non-alcoholic cider brand, has confirmed its first major food festival sponsorship. Marking a key step for both the...

More News

The SaaSy People Ranked #441 in FT 1000, Underscoring European Growth Trajectory

The SaaSy People has been named in the Financial Times FT 1000: Europe’s Fastest Growing Companies 2026, achieving position #441 on the list. The...

Progressive Leadership Festival to debut in May with focus on purpose-driven business

A new gathering aimed at redefining the role of business in society will take place this spring as the Progressive Leadership Festival makes its...

Manchester data & mar-tech disruptor earns elite business top 100 spot

Manchester's leading UK data and mar-tech firm, Go Live Data, has been named in the prestigious Elite Business Top 100 UK Businesses 2026, recognising the company’s...