BWS has partnered with Amuse to unveil a vibrant animated music video for “5 Little Monkeys”, a beloved track from The Little Sunshine Kids’ catalogue – one of the most streamed children’s music collections worldwide.
The Little Sunshine Kids’ catalogue on Amuse has already delighted families across the globe, generating more than 470 million streams on Spotify and cementing its place as a go-to source of classic nursery rhymes.
With a fresh remix and a brand-new animated video created by BWS, “5 Little Monkeys” has been reimagined with playful visuals designed to engage both children and their parents. The updated track also features on the compilation album 10 Years of the Little Sunshine Kids.
Creative oversight for the project came from Matt Sherratt, with Holly Jameson leading the animation direction to bring the story and characters to life through imaginative design.
Ben Wild, Founder of BWS, commented: “Children’s music is a huge part of pop culture – it’s global, timeless, and loved by every generation, but it doesn’t always get the attention it deserves.
“Working with Amuse to reimagine The Little Sunshine Kids, ‘5 Little Monkeys’ gave us the chance to pair a classic song with fun, imaginative animation. It’s content that speaks to children while also striking a chord with parents.”
Amuse initiated the partnership as part of its effort to revitalise the catalogue and help families rediscover The Little Sunshine Kids via streaming services and digital tools, introducing the music to new audiences worldwide.
Ben added: “From the very start, it was a true collaboration. Amuse gave us the freedom to be creative while keeping the animations true to the joyful spirit of the music. Animation has a special way of capturing children’s attention, sparking their imagination, and creating lasting memories – especially when paired with songs they already know and love.”
The animated music video for “5 Little Monkeys” is now available on YouTube, and the track can be streamed on Spotify.
