19.6 C
Manchester
Saturday, July 19, 2025
BusinessGreenley Family Leads Roadshow Promotions’ Multi-Sector Expansion

Greenley Family Leads Roadshow Promotions’ Multi-Sector Expansion

The Greenley family of Blackpool is driving remarkable growth through their family business, Roadshow Promotions, and its rapidly expanding portfolio of services.

Led by Stuart and Natasha Greenley, the father-daughter team has overseen the evolution of the company from a single entity into a diverse business spanning several sectors.

Originally founded as Roadshow Promotions, the company has become known for operating the largest fleet of promotional buses in the UK. Their buses have been used by clients such as Johnson & Johnson, Edwards Lifesciences, and the British Heart Foundation to raise awareness on tours across the UK and Europe. This success has provided a solid base for the family’s future expansion efforts.

By reinvesting profits from these contracts, the Greenleys have pursued a methodical approach to growth, focusing on three areas: organic expansion, strategic acquisitions, and diversification into complementary industries.

To tap into the digital economy, they partnered with a local digital media company to create Roadshow Media and Roadshow Digital. These new divisions specialise in website development, SEO, and digital consultancy, allowing them to break into the digital marketing sector.

In the last two years, they further diversified by launching Roadshow Security, which provides security services to the leisure, hospitality, and retail sectors. Clients include Haven’s Cala Gran and Marton Mere holiday parks. They have also launched Roadshow Conversions, a company focused on converting vehicles and buses into static business assets, while also supplying portable washrooms for festivals and construction sites.

The Greenley family is committed to supporting the local economy and follows a “buy local” policy, partnering with local suppliers for services like marketing, bus branding, and accountancy, as well as sponsoring grassroots football. Their growing team includes joiners, electricians, drivers, security personnel, and digital marketing experts. Over the past year, their workforce has seen significant growth, with further recruitment planned.

With their sights set on exploring new sectors, the Greenley family’s strategic approach and local investment make Roadshow Promotions a business to watch.

News Desk
News Deskhttps://www.businessmanchester.co.uk/
The Business Manchester News Desk team is a collective of experienced journalists and editors dedicated to delivering comprehensive business news and insights from the Manchester area and beyond. With a strong background in finance, technology, property, and innovation, our team ensures that our readers stay well-informed about the latest trends and developments in the business world. Through in-depth reports and insightful analysis, the Business Manchester News Desk team is committed to providing high-quality journalism to its audience.
Latest

Hancocks Jewellers Celebrates 165 Years at the Heart of Manchester’s Jewellery Scene

Marking 165 years in business, Hancocks Jewellers proudly stands as Manchester’s oldest and most enduring name in fine jewellery. Since 1860, the boutique has...

Marketing Signals Introduces AI Search Optimisation to Navigate New Discovery Era

Digital agency Marketing Signals has unveiled its latest service—AI Search Optimisation—developed to help businesses adjust to the rapidly shifting world of AI-led search and...

AIXA’s 2025 Green Mining Launch Sets New Industry Standard

AIXA Miner has launched a sustainable crypto mining system designed for 2025, positioning itself at the forefront of eco-innovation in a field often criticised...

Birmingham 2027 Invictus Games Opens Opportunities for West Midlands SMEs

SMEs throughout the West Midlands are being offered a chance to contribute to one of the world’s most moving sporting events—the 11th Invictus Games,...
Subscribe to our newsletter
Business Manchester will use the information you provide on this form to be in touch with you and to provide updates and marketing.
Don't miss

Marketing Signals Introduces AI Search Optimisation to Navigate New Discovery Era

Digital agency Marketing Signals has unveiled its latest service—AI Search Optimisation—developed to help businesses adjust to the rapidly shifting world of AI-led search and...

Microsoft MVP Awarded to Jamie Taylor for the Fourth Consecutive Year

RJJ Software is proud to share that Jamie Taylor, its Principal Consultant and founder, has once again been named a Microsoft MVP (Most Valuable...

HSAT Leads the Way with 95%+ Precision in Cocoa Production Forecasts

HSAT has unveiled a technological breakthrough in predicting cocoa yields, consistently delivering accuracy levels above 95%. This progress positions HSAT’s CropGPT as the global benchmark...

AIXA’s 2025 Green Mining Launch Sets New Industry Standard

AIXA Miner has launched a sustainable crypto mining system designed for 2025, positioning itself at the forefront of eco-innovation in a field often criticised...

More News

Hancocks Jewellers Celebrates 165 Years at the Heart of Manchester’s Jewellery Scene

Marking 165 years in business, Hancocks Jewellers proudly stands as Manchester’s oldest and most enduring name in fine jewellery. Since 1860, the boutique has...

Birmingham 2027 Invictus Games Opens Opportunities for West Midlands SMEs

SMEs throughout the West Midlands are being offered a chance to contribute to one of the world’s most moving sporting events—the 11th Invictus Games,...

HSAT Leads the Way with 95%+ Precision in Cocoa Production Forecasts

HSAT has unveiled a technological breakthrough in predicting cocoa yields, consistently delivering accuracy levels above 95%. This progress positions HSAT’s CropGPT as the global benchmark...