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HobbiesDive into fun: Oldham Active launches Learn to Swim programme

Dive into fun: Oldham Active launches Learn to Swim programme

Oldham Active (Oldham Community Leisure), the charitable trust that operates leisure
facilities in the borough, including five swimming pools, has launched its own specialist
Learn to Swim programme for children aged three and above.

The innovative programme, created by Oldham Active’s experienced Aquatics Brand
Manager, Becca Thomas, has been designed to provide a fun and engaging environment
for young people to learn how to swim, setting it apart from traditional swimming
lessons.

Oldham Active’s exclusive Learn to Swim programme is available at Oldham Leisure
Centre, Royton Leisure Centre, Chadderton Wellbeing Centre, Failsworth Sports Centre
and Saddleworth Pool and Leisure Centre.

Becca Thomas, aquatics brand manager said: “We’re thrilled to launch our new Learn to
Swim programme, which has been developed with the most up-to-date teaching techniques, placing a strong emphasis on water safety awareness and core
fundamentals. We have gone away from traditional teaching and focused more on a fun
approach to swimming.

“Swimming is a life skill that is imperative to learn, but it is also an extra-curricular
activity that children should love taking part in. Teaching children core skills through
games is a way to develop the swimmer whilst keeping them engaged at all times. We
hope our learn-through-play programme will help children in Oldham feel more confident
and comfortable in the water while ensuring their safety.”

Oldham Active’s swimming programme has undergone a rainbow-themed rebrand, and
includes brand new fun and colourful water-based characters designed by Oldham
Active’s Kath Mahon, manager at Failsworth Leisure Centre. They are Casey the Crab, Sally the Starfish, Pedro the Pufferfish, Omar the Octopus, Sheldon the Shark, Destiny the Dolphin and Steve the Stingray.

These fun characters will help create a fun and engaging environment for children to learn how to swim and celebrate their achievements.

Oldham Active has undertaken a campaign of training and upskilling local people to
become swimming teachers, which has allowed the leisure group to expand its
timetable, offering even more lessons each week.

Becca added: “We already teach 4,000 young people to swim each week, but
investing in our existing teachers and upskilling local people to become swimming
teachers has allowed us expand our capacity, meaning we are now taking on new
enrolments. Children enrolled for our centres’ previous swim courses have been
assessed by our team and will join at the equivalent stage of the new seven-level
programme.”

Helen Greaney
Helen Greaney
I'm a journalist with more than 18 years' experience on local, regional and national newspapers, as well as PR and digital marketing. Crime and the courts is my specialist area but I'm also keen to hear your stories concerning Manchester and the greater North West region.
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