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NewsCreativeTech scale-up partners with Young, Bright and Grey

Tech scale-up partners with Young, Bright and Grey

Manchester’s latest creative agency Young, Bright and Grey have added one of the city’s leading tech scale-ups, Wakelet, to their expanding list of clients – to support their next stage of growth.

Based in Pollard Yard in Ancoats, Young, Bright and Grey have been chosen by Wakelet to provide their expertise on the tech company’s brand positioning and messaging to support their ambitious growth strategy.

Emily Northin, VP of Marketing & Growth at Wakelet said: “Wakelet allows people to curate and share content from across the web, creating engaging and informative collections, and is now used by millions of people worldwide.

“When searching for a new agency to support our expansion, we wanted to find a team who could match our ambition and really challenge us creatively. Young, Bright and Grey certainly fit that criteria and we’re very much looking forward to working together.”

Young, Bright and Grey Co-founder, James Summerscales said: “Wakelet are exactly the type of client everyone hopes for – a brand that values creativity, strategic planning and its people. The fact they’re one of the region’s leading tech companies is obviously a bonus.

“From the moment we met the team at Wakelet, we knew this would be a perfect fit for all involved. They know how to balance the hard work that’s involved when trying to grow and become leaders in their industry – with ensuring everyone in the business has a great time doing it.”

This is just the latest in a string of new client wins for Young, Bright and Grey, less than a year since it was founded. Unfazed by current restrictions, the creative agency has hosted virtual brand workshops and onboarding processes for brands all over the world – including Hollywood and Dubai.

To coincide with their latest influx of work, they are also expanding their team and are currently on the lookout for a like-minded Junior Designer and Account Manager.

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