PartnershipsMANCHESTER-BASED DRINK SUPPLIER PARTNERS WITH ALDI TO LAUNCH NEW PRODUCT

MANCHESTER-BASED DRINK SUPPLIER PARTNERS WITH ALDI TO LAUNCH NEW PRODUCT

Local drink supplier, Manchester Drinks Company, has partnered with Aldi to introduce a new gin flavour just in time for summer.

The tasty tipple – Cucumber & Lime Gin – will be available online and in stores across the country from 22nd April, launched as part of Aldi’s biggest ever Spirits Festival.

The Manchester Drinks Company is owned and run by Richard Benjamin and Brian Levine who have been friends since school. Since beginning their partnership with Aldi back in 2015, the pair have grown the business to employ 19 passionate staff members and now turn over more than £25 million a year.

The drink supplier’s refreshing new Cucumber & Lime flavour creation offers up a fabulous taste of summer, inspired by gin drinkers’ desire for a fresh squeeze of lime in their gin and tonic.

Richard Benjamin, Co-Founder of Manchester Drinks Company, said: “Our partnership with Aldi has challenged us to keep being creative and dynamic as a business, coming up with some great flavour innovations over the years to share with customers across the country.

“Alongside supplying over 200,000 bottles of gin and gin liqueurs to Aldi stores this year, we will also continue to supply various other products, including our popular Frozen Cocktail Pouches and Water Enhancers.”

Julie Ashfield, Managing Director of Buying at Aldi UK, said: “Manchester Drinks Company is a trusted partner and we’re delighted to share its new gin with our shoppers for this year’s Spirits Festival.

“The partnership we’ve built is invaluable and we look forward to continuing our work with Manchester Drinks Company in the future, bringing more of their wonderful creations to our shelves.”

Aldi has recently announced plans to increase the amount of food and drink it buys from British suppliers by £3.5bn a year by 2025 as it continues its rapid expansion across the UK.

Latest

Parfetts’ Go Local named Retailers’ Favourite Symbol Group

Stockport-headquartered wholesaler Parfetts has secured national recognition after its Go Local fascia was named Retailers’ Favourite Symbol Group at the Convenience Awards, marking the...

Estate planning expert says families should address six key questions to plan effectively

Navigating the growing complexity of estate planning can become far clearer when families focus on six essential questions, according to a senior industry specialist. Alan...

Top nearshore software development companies for UK businesses in 2026

In 2026, UK companies continue to experience a structural talent deficit in software engineering. The combination of high labour costs, increasing corporate taxes, and...

Sanctuary Students Supports International Students Looking for Accommodation in Manchester

Manchester continues to attract large numbers of international students each year, thanks to its renowned universities and vibrant global student community. Of the city’s...
Subscribe to our newsletter
Business Manchester will use the information you provide on this form to be in touch with you and to provide updates and marketing.
Don't miss

‘Home Office 2.0’ Takes Shape as UK Homeowners Adapt Open-plan Homes for Hybrid Work

Changing commuting habits are influencing how homeowners redesign interior spaces Designers report increasing interest in ‘broken-plan’ layouts that support flexible working Demand for...

Parfetts’ Go Local named Retailers’ Favourite Symbol Group

Stockport-headquartered wholesaler Parfetts has secured national recognition after its Go Local fascia was named Retailers’ Favourite Symbol Group at the Convenience Awards, marking the...

Sanctuary Students Supports International Students Looking for Accommodation in Manchester

Manchester continues to attract large numbers of international students each year, thanks to its renowned universities and vibrant global student community. Of the city’s...

Fake ‘luxury’ goods worth £3 million found in trading standards raid

More than 5,000 fake luxury goods worth £3.1 million have been uncovered in Bury by trading standards officers. The huge haul was discovered in raids...

More News

Parfetts’ Go Local named Retailers’ Favourite Symbol Group

Stockport-headquartered wholesaler Parfetts has secured national recognition after its Go Local fascia was named Retailers’ Favourite Symbol Group at the Convenience Awards, marking the...

Mum’s the word… thank her with a lovely gift this Mother’s Day

Mums are brilliant… and also brilliantly awkward to buy for. Ask them what they want for Mother’s Day and you’ll usually get something like “Oh,...

How struggling hospitality businesses can pivot into food brand start-ups

Matt Harris’s career journey has had its fair share of pit stops and twists and turns. From race-track engineering to a street-food ambulance to supermarket...