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Friday, January 9, 2026
Business supportLaunch of free innovative webinars to help SMEs cope with the “New...

Launch of free innovative webinars to help SMEs cope with the “New Norm”

Guide Security, in partnership with Business Lancashire, Business Manchester, KUB Ltd. and Digital Associate, is launching a series of 45 minute to one-hour free zoom webinars to help SMEs in the North West understand and cope with the “New Norm”.

Each weekly webinar, on a Thursday at 14.00, will feature a subject matter expert, chosen for their knowledge and ability to interact with the audience.

So, if you asking yourself: ‘When will things go back to normal?’, these webinars can help you achieve the best for your business during, and after COVID-19.

The series of webinars will cover topics such as helping to improve your customer service, change management, HR issues, health and safety and much more.

The first speaker, at 14.00 on Thursday 9 July, will be Ian Frost, Commercial Director, Digital Associate, who will discuss: “How to make LinkedIn a successful source of lead generation post COVID – 19.”

About this free webinar

Many businesses across the UK have had to adapt their marketing strategies dramatically in order to keep their head above water during lockdown circumstances.

To help you, Ian Frost will cover how to improve your leads on LinkedIn, through years of hands on experience.

You will learn how to find your audience; the importance of connection messages; content personalisation, plus tips and tricks to help convert your conversations into sales.

About our speaker

Ian assists SME business owners with effective sales growth and ensures a Return on Investment and offers straight talking professional support that works.

One of the main sources of lead generation that Ian swears by is LinkedIn, having first joined the platform back in 2007. Ian now regularly gives webinars, training and advice to SMEs, charities, school’s and non profit organisations to help improve their online presence and strategy.

To register for this free webinar, please click HERE, but hurry, each webinar is limited to a maximum of 100 participants

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