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Wednesday, January 7, 2026
BlogVisualsoft creates new head of onboarding role

Visualsoft creates new head of onboarding role

Manchester-based e-commerce and digital agency, Visualsoft, has appointed Chris Fletcher as head of onboarding – a brand new role for the business.

In his new position, Chris will take responsibility for overseeing the process by which new clients are brought on board to Visualsoft’s e-commerce platform, including website build and ongoing projects, training and partnerships. He will also be working closely with Visualsoft’s business development consultants to ensure that all clients receive the best possible service and are fully satisfied at every stage of the process.

Chris previously spent two years as channel development manager at Visualsoft, where he created a new division within the company to help clients grow their business on marketplaces such as eBay. He later took over responsibility for managing all partner relationships, ensuring that the Visualsoft offering is completely up to date with the latest functionality offered by the likes of Sagepay and Amazon.

Prior to joining Visualsoft, Chris counts over 12 years’ experience working as an e-commerce manager for a number of large UK retailers including Berghaus and Barker & Stonehouse.

Headquartered in Teesside, with bases in Newcastle and Manchester, Visualsoft has a growing team of over 200 staff who specialise in the design, build, support and marketing of online stores for retailers across the UK.

Chris commented: “My experience in managing multiple websites for leading brands on the Visualsoft roster means I know exactly what’s required for a successful online business to flourish. I have previously overseen huge projects for the business, so am well-positioned to offer genuinely valuable support and guidance to our projects team. I’m very much looking forward to getting started.”

Dean Benson, CEO of Visualsoft, said: “Chris has a proven track record of providing unique and effective e-commerce solutions for our clients, and this has proven key to his success at Visualsoft over the past two years. He has a great work ethic, strong digital expertise and an excellent client-driven approach. This will be increasingly important as we look to expand the business, ensuring that all new clients receive the same high level of service. I am confident that this new position is one in which he will thrive.”

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