10.4 C
Manchester
Saturday, June 7, 2025
BlogVST Enterprises appoints new Managing Director at Manchester HQ

VST Enterprises appoints new Managing Director at Manchester HQ

Consumer technology and security company, VST Enterprises, has appointed expert sales and channel director, Paul Greaves as its new Managing Director.

Paul boasts a remarkable 25+ years’ experience scaling businesses, including developing and selling his company, Intercell, to United Utilities which went above and beyond projected revenue figures, now at £100bn and rising. Paul brings his expertise to VST Enterprises after being bowled over by the sheer size of the potential for the company.

VST Enterprises’ technology VCode represents the next generation of code scanning technology – an evolutionary step forward from traditional barcodes and QR Codes. VCode is being adopted to combat the supply of counterfeit goods in Hong Kong and China, eliminate the circulation of conflict minerals and currency counterfeiting in Africa, provide a virtual wallet for secure payments across mainland Europe from Armenia, as well as working with the Indian government to eliminate fraud from the benefits system.

Paul will lead the direction and strategy of the company through advances in technologies and strategic partners. To enable the business to live up to its mammoth potential, he will play a vital role in securing future business growth.

Paul joins VST Enterprises alongside his role as CEO of global cloud-based video platform, ZiMovi and will drive the growth of both businesses on a global scale. The two companies currently collaborate on VStreams, which uses VST Enterprises’ scannable technology, VCode®, to allow users to securely access personalised information, no matter where they are, via a smart device. With VStreams, a customer can effortlessly scan the VCode, either as a call to action or by scanning a watermark embedded within the video, taking the user to external content.

Speaking about his new position at VST Enterprises, Paul explained: “A lot of people talk about global opportunities for businesses, but in my 30 years scaling and managing businesses, I’ve never seen anything quite like this. The potential for VST Enterprises is phenomenal.

“I first came to VST Enterprises as a JV Partner and I was thrilled at the potential. In my new role, I’ve had the opportunity to meet with multiple big-name partners and see an even more impressive company than I could have imagined. I’m happy to see that other partners are equally as excited as I am.”

Louis-James Davis, CEO of VST Enterprises, added: “Paul’s experience in this industry is unparalleled. We’re delighted to have him onboard, and his knowledge will prove invaluable to the company as we develop and grow our global footprint. The future is bright for VST Enterprises, and we’re excited that Paul will be an important part of rapid global growth.”

Latest

Bouquet basics for Dad: Flower expert shares how to make those Father’s Day blooms last

A flower expert has revealed his top tips for dads to look after their blooms if they receive them for Father’s Day. Colourful bouquets and...

The Kim Jong Un Billboard That’s Shaking Up Manchester’s Fashion Scene

An eye-catching new billboard in Manchester featuring North Korea’s leader is challenging norms—and turning sustainable fashion on its head. A giant image of Kim Jong...

Heat Engineer Software Limited receives significant investment from Greenarc

Heat Engineer Software, the Lancashire based company at the forefront of heat loss calculations and the sizing of both renewable and traditional heating equipment,...

Pioneering project to change way people travel in Britain

A pioneering project is set to transform how people explore and move across Britain and Ireland. Slow Ways, a non-profit Community Interest Company, has already...
Subscribe to our newsletter
Business Manchester will use the information you provide on this form to be in touch with you and to provide updates and marketing.
Don't miss

Pioneering project to change way people travel in Britain

A pioneering project is set to transform how people explore and move across Britain and Ireland. Slow Ways, a non-profit Community Interest Company, has already...

Heat Engineer Software Limited receives significant investment from Greenarc

Heat Engineer Software, the Lancashire based company at the forefront of heat loss calculations and the sizing of both renewable and traditional heating equipment,...

The Kim Jong Un Billboard That’s Shaking Up Manchester’s Fashion Scene

An eye-catching new billboard in Manchester featuring North Korea’s leader is challenging norms—and turning sustainable fashion on its head. A giant image of Kim Jong...

Bouquet basics for Dad: Flower expert shares how to make those Father’s Day blooms last

A flower expert has revealed his top tips for dads to look after their blooms if they receive them for Father’s Day. Colourful bouquets and...

More News

How Manchester’s Tech Startups Are Powering Growth with Headless CMS Architecture

In no time at all, Manchester has emerged as one of the UK's leading technology hubs. The city is home to a vibrant startup...

St George’s Day parade returns to Manchester

The St George's Day Parade, a beloved fixture in Manchester's event calendar for nearly two decades, returns on April 27 with its vibrant celebration...

Manchester prepares to mark VE Day

Celebrations to commemorate the 80th anniversary of VE Day are set to take place throughout Manchester. On May 8, 80 years will have passed since...