BusinessEquilibrium Asset Management and former headteacher launch book in bid to bolster...

Equilibrium Asset Management and former headteacher launch book in bid to bolster financial literacy in schools in the north west

A headteacher and an award-winning chartered wealth management company have launched a book aimed at boosting financial literacy in primary schools.

Libby’s Big Aeroplane Adventure has been created by David Evans after Equilibrium Asset Management commissioned the project.

The story focuses on central character Libby, who flies from Toronto to Manchester to visit her grandparents, with the family having a financial budget to work to during her stay.

The book – recently introduced to six schools in the north west of England and North Wales – aims to boost children’s numeracy in a fun way and help teachers plan lessons.

David, who recently gave evidence to a Parliamentary Inquiry into the importance of teaching financial skills to young people, was handpicked by Wilmslow and Chester-based Equilibrium to carry out the project.

“We are delighted with Libby’s Big Aeroplane Adventure,” said 63-year-old David.

“And we want to now roll it out to other primary schools in both North Wales and north west England.

“Essentially Libby’s grandparents have a limited budget to spend on their granddaughter while she visits from Canada.

“Her adventure includes budgeting for a day out at a grudge local football match, going to see one of her favourite bands and also figuring out the differences in prices between the 1970s and now for items such as a loaf of bread.”

He added: “It’s a fun workbook that also includes the brilliant and loveable character Frizzle the chicken. Earlier this month we introduced it to teachers at six schools – Bodnant Community School, Prestatyn, Ysgol Cae’r Nant (Brookfield Primary), Connah’s Quay, Ysgol Bryn Deva, Connah’s Quay, Ysgol Tŷ Ffynnon, Shotton, Castle View Primary School and Runcorn Simms Cross Primary, Widnes – and they really engaged with it.”

Debbie Jukes, Partner at Equilibrium, which currently manages over £700 million of assets for over 850 families, said: “Financial literary is vital to primary education.

“We’d been thinking of ways in which we could help educate children in terms of numeracy and financial skills, and bearing in mind our financial planning background, David’s background fitted in nicely.

“The outcomes of working through the book are based on the requirements of the national curriculum – so whilst it helps children with their numeracy in a fun way, it also helps the teachers from a lesson planning point of view.”

She added: “As a teacher and trainer David has an excellent reputation. We are now hoping to take Libby’s Big Aeroplane Adventure into more schools.”

Latest

The role of sustainable energy infrastructure in Manchester’s business growth

UK electricity prices for non-domestic users averaged 24.9p/kWh in the first quarter of 2024, which was up 60% compared to 2019. As competition grows...

Majority of UK mid-market firms trapped in ‘identity crisis’, new benchmark finds

More than half of the UK's mid-market B2B service businesses are failing to convert marketing investment into commercial growth because they lack brand identity,...

New research finds over a quarter of women have considered leaving the workforce because of hormone-related symptoms

A new survey has revealed that 28% of women have considered leaving the workforce altogether because of their hormone-related symptoms. This highlights the significant impact...

Rare Mbappé, Messi and Ronaldo Cards Could Surface During Live 2018 National Treasures Break on eBay

ANDOVER, UK, July 15, 2026 - Football card collectors could witness the discovery of some of the hobby's biggest modern treasures this Sunday when...
Subscribe to our newsletter
Business Manchester will use the information you provide on this form to be in touch with you and to provide updates and marketing.
Don't miss

Rare Mbappé, Messi and Ronaldo Cards Could Surface During Live 2018 National Treasures Break on eBay

ANDOVER, UK, July 15, 2026 - Football card collectors could witness the discovery of some of the hobby's biggest modern treasures this Sunday when...

Why Manchester Has Become the UK’s Go-To City for Corporate Events

Greater Manchester’s meeting, conference and events sector has quietly become one of the region’s genuine economic success stories. New research puts the sector’s economic...

Manchester’s Construction Boom Is Exposing a Costing Problem

Greater Manchester’s regeneration pipeline is one of the most active in the country. The region’s Good Growth Fund is expanding from £1 billion toward...

Gate Insure Highlights Specialist Digital Motor Insurance Proposition for UK Drivers

WEST BERGHOLT, ESSEX. July 15th, 2026 - Gate Insurance Brokers Limited, trading as Gate Insure, has outlined how its specialist digital motor insurance proposition differs from...

More News

The role of sustainable energy infrastructure in Manchester’s business growth

UK electricity prices for non-domestic users averaged 24.9p/kWh in the first quarter of 2024, which was up 60% compared to 2019. As competition grows...

Majority of UK mid-market firms trapped in ‘identity crisis’, new benchmark finds

More than half of the UK's mid-market B2B service businesses are failing to convert marketing investment into commercial growth because they lack brand identity,...

Why Manchester’s New Office Developments Are Prioritising Access Control from Day One

Greater Manchester’s development pipeline shows no sign of slowing, with the region’s Good Growth Fund backing more than 30 major projects across all ten...