Telcom Group has rebranded as Elevate®, completing a strategic 12-month process to unify its operations, including Telcom Networks, the wholesale initiative GigaBritain, and London-based ISP Luminet, acquired in October last year. This integration positions Elevate as a comprehensive provider of end-to-end network solutions, spanning connectivity, cyber security, and managed network services.
Under the new Elevate brand, the company aims to deliver a seamless and unified customer experience as a “Ground to Cloud” technology partner. To support this vision, Elevate has invested heavily in its internal systems and integrated customer portals, ensuring enhanced service delivery and management. The wholesale division, which serves over 300 partners, will now operate under the name Elevate Wholesale.
Elliott Mueller, Group CEO, expressed his pride in the rebrand: “We have spent the last year listening to our customers, partners & teams. As our business continues to scale at pace underpinned by our total commitment to provide our customers with the best possible service, I am immensely proud of the team that has worked to deliver the Elevate experience which we believe will be the benchmark for direct and channel partners expectations in delivery and after sale service.”
Mueller also emphasised the crucial role of channel partners in the company’s strategy: “Our channel partners are a key component in our growth strategy where the requirements to successfully deliver and support connectivity and aligned components in partner-led, mission-critical solutions. These partnerships are essential in building long-term relationships. Elevate is now fully equipped to deliver our channel proposition under the Elevate Wholesale banner and looks forward to an exciting 2025 for the group.”
The Elevate rebrand signifies a major milestone for the company, aligning its offerings and solidifying its position as a trusted partner for businesses and channel partners in the rapidly evolving technology landscape.
