AcquisitionsManchester based agency Ultimate is set to move forward with new leadership...

Manchester based agency Ultimate is set to move forward with new leadership following a management buy-out (MBO)

After a successful partnership for over 5 years, Ultimate’s sister company Salesworx’s Managing Director, Richard Newman, has taken over as CEO as founder Matthew Townsend “steps back” to pursue other business interests. 

The takeover is the result of careful succession planning to enable the company to catapult into what is already a hugely competitive industry, with many excellent and well respected peers. 

Townsend said: “For over two decades we have seen Ultimate go from strength-to-strength thanks to our incredible team and the support of our valued clients, I’m excited for what the future holds for Ultimate.” 

Ultimate, which has recently moved its headquarters to Manchester City Centre, said that Matt shall retain a consultative role, as Newman leads the organisation with the support of Jon Walker remaining as Managing Director, and a newly formed Senior Leadership team.

Newman, who has over 23 years of leadership experience across Sales and Marketing, working with leading global organisations such as Microsoft, P&G and Sony, says: “I’m excited to be leading our talented and passionate team. We have amazing clients that value the brilliant work the team delivers. We have an exciting future ahead of us with a clear strategy to enable us to add even more value to our clients, continue to develop and grow the team, and deliver top-line growth. We can’t wait to showcase the exceptional work the team has delivered. 

Ultimate Creative Communications was founded in 1994 and works with prestigious clients such as PZ Cussons, Chester Zoo, Darwin Escapes and ITS Technology Group. 

Latest

Why more Manchester businesses are turning to self storage to cut overheads

Commercial property costs in Manchester have risen steadily over the past decade. For SMEs navigating post-pandemic hybrid working, shifting consumer demand, and tighter margins,...

CLEAN Services Introduces Pisys Permit to Work Platform Across UK Sites

CLEAN Services has rolled out the Pisys Permit to Work system throughout its operations in the United Kingdom, replacing its previous paper-based method and...

Coach Reveals Pay-Boosting Scripts as UK Lags in Workplace Equality

New findings in PwC’s Women in Work Index 2026 are renewing focus on the day-to-day moments where women’s progression can stall, including pay conversations,...

3 Scientifically-backed benefits of whole-body cryotherapy

The popularity of whole-body cryotherapy has surged in recent years. What was once a niche recovery tool reserved for elite athletes is now accessible...
Subscribe to our newsletter
Business Manchester will use the information you provide on this form to be in touch with you and to provide updates and marketing.
Don't miss

Parfetts’ Go Local named Retailers’ Favourite Symbol Group

Stockport-headquartered wholesaler Parfetts has secured national recognition after its Go Local fascia was named Retailers’ Favourite Symbol Group at the Convenience Awards, marking the...

Why more Manchester businesses are turning to self storage to cut overheads

Commercial property costs in Manchester have risen steadily over the past decade. For SMEs navigating post-pandemic hybrid working, shifting consumer demand, and tighter margins,...

Top nearshore software development companies for UK businesses in 2026

In 2026, UK companies continue to experience a structural talent deficit in software engineering. The combination of high labour costs, increasing corporate taxes, and...

CLEAN Services Introduces Pisys Permit to Work Platform Across UK Sites

CLEAN Services has rolled out the Pisys Permit to Work system throughout its operations in the United Kingdom, replacing its previous paper-based method and...

More News

Inc & Co on The Strategic Benefits of Company Acquisitions

Company acquisitions can be a smart strategy for growth, enabling fast expansion and an enhanced market presence. Manchester-based private equity firm Inc & Co...

Inc & Co Diversifies Retail Portfolio with Acquisition of Sustainable Luxury Lingerie Brand Studio Pia

Inc & Co, a prominent global investment firm, has recently made a significant move in the retail sector by acquiring Studio Pia, a trailblazer...

FBW Engineering completes six-figure acquisition

Wigan-based FBW Engineering Services Limited has acquired ARL Consulting in a six-figure deal completed today. FBW aims to leverage ARL's specialist expertise in the food...