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Thursday, September 18, 2025
NewsCreativeJAPANESE BROADCASTER ENLISTS K7 MEDIA

JAPANESE BROADCASTER ENLISTS K7 MEDIA

Tokyo Broadcasting System Television Inc. (TBS) is the latest media organisation to subscribe to K7 Media’s bespoke media intelligence services.

One of Japan’s leading private broadcasters, TBS has hired K7 Media to work directly with its international team to provide expert insights surrounding the global TV format market, support with international growth and help the broadcaster connect with new partners.

Discussing the decision to bring K7 Media onboard, Mayu Sunaga, Director of International Distribution Department at TBS, said: “K7 Media’s flexible and hands on approach makes them the perfect partner for us as we continue to grow. We have already been so impressed with the team’s regional expertise and the level of support they offer.

“We hope to be able to clarify the process for the new businesses, especially in the format business, by working together with a great partner like K7 Media.”
K7 Media Founder & CEO, Keri Lewis Brown, added: “Our Asia Pacific division has really grown this year, adding TBS to our client roster is testament to the hard work and expertise of the team.”

“Already internationally recognised for its innovative game show formats, we are excited to be working with TBS to help promote their work to a wider audience.”

TBS is responsible for highly popular TV formats, including Takeshi’s Castle, Time is Money and SASUKE/Ninja Warrior. A global success, the SASUKE/Ninja Warrior format has been sold to 25 territories and featured prominently in K7 Media’s much anticipated annual report, Tracking the Giants: The Top 100 Travelling Unscripted Formats.

K7 Media provides bespoke research and media consulting services to broadcasters, streaming platforms, distributors, and production companies, across the globe. The global media consultancy continues to expand its current range of client services, while maintaining the delivery of highly sought-after media reports.

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