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Wednesday, April 17, 2024


Absolute Agency, based in Bolton, has been appointed by CarFinance 247 to support its sponsorship of leading World Rally Driver, Chris Ingram.

The team at Absolute will be creating social media content for CarFinance 247’s Instagram, Tik Tok and Facebook channels and will be joining Chris for the World Rally Championships where we follow the remainder, and most exciting part, of the season as he battles for the title. The run in kicks off with the WRC Rally Ypres in Belgium in mid August and also takes in Greece and Spain before it ends in Japan in December.

The team will capture video and stills content of Chris in his bid to win the WRC2 rally 2022 and bring rally fans closer to the action, whilst building a closer brand affinity with CarFinance 247.

Absolute currently works with CarFinance 247 to support its sponsorship of the Duckhams Yuasa Racing team in the Porsche Carrera Cup GB championship, where Porsche Junior Adam Smalley currently lies 3rd in the championship.

Absolute Agency Managing Director Chris Hodgen says “We have been delivering great content for CarFinance 247 over the last six months including the “Born to Race” documentary series (available on YouTube) as well as other social activations, so we are delighted to be appointed for this additional social media and content campaign.

“We love working with clients who really want to be pushed and try things outside their comfort zone. They really appreciate the value in delivering engaging content alongside their current sponsorship programmes and we are looking forward to delivering some amazing content and hopefully see Chris crowned champion.”

Chris Ingram is currently leading the WRC2 Junior standings in his Skoda Fabia Rally car after competing in four of the seven rounds, with Belgium, Spain and possibly Rally Japan still to come.

Louis Rix CEO of CarFinance 247 said ““We have been incredibly impressed with the assets and support that Absolute have delivered during our sponsorship of the Porsche Carrera Cup. The high standard of their work convinced us that they would also be the perfect partners to support our sponsorship of rally driver, Chris Ingram.

“Chris and Adam are exceptional drivers who combine their natural skill with hard work and dedication and we’re proud to support them both as they develop their motorsport careers.”

CarFinance 247 has been on a journey in recent years and is now proud to be the UK’s leading digital motor finance platform. Thanks to a wide panel of lenders, cutting-edge technology, and data science modelling, they are able to provide tailored finance options to customers with a wide range of circumstances and connect them with used vehicles from reputable dealerships across the UK. Whether they are looking for an HP loan for a Honda Civic or a PCP agreement on a Porsche 911, CarFinance 247 can provide a personalised, no-obligation quote in minutes.

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