Pixel Kicks, the Manchester based full-service digital agency, has created and launched a cutting edge new video streaming website for Ark Media which is the new division of KOMI group that aims to be the market leader in user-generated content, connecting creators and distributors. Its core services are licensing, syndication and rights management.
Ark Media is the third division to fall under the KOMI group umbrella alongside KOMI Media, which creates and builds bespoke social channels, and KOMI Social, which focusses on content production, content distribution and social media management for brands. The company rebranded from It’s Gone Viral last month.
The brief for Pixel Kicks was to create a site which allows users to both easily upload video submissions from both mobile and desktop devices and to view all available content. The site is also fully searchable with relevant tags, categories and reviews on the front-end.
The Ark Media licensing team focusses on placing some of the best videos on the web in TV shows, in advertisements, on websites and social media channels. Its dedicated sales staff and content partners present videos to buyers around the world, whilst media professionals are able to search Ark’s archive for the latest exclusive videos.
The syndication department works with clients by representing and syndicating their videos to the likes of MSN, AOL, and Yahoo. Its aim is to ensure owners generate as much revenue as possible from commercial purchasers. And the rights management team is focussed on targeting piracy and unauthorised use of video content. It also ensures clients are compensated properly if they do fall victim.
Andrew Trotman – managing director of Ark Media and KOMI group – said: “Pixel Kicks has done a fantastic job with the new site. It allows full submission and management of videos on one bespoke platform which is easy to navigate and use; whilst the trending and browse categories add to its user functionality. We are really excited about the launch of Ark Media and I’m sure the new site will help us to deliver the very best user-generated content that is available for licensing.”
Chris Buckley – managing director of Pixel Kicks – commented: “This has been a pretty complex project but the result is a highly mobile-focused site that is incredibly user friendly and streamlined.”
