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Thursday, May 30, 2024


A new accountancy practice set up by the founders of investment and corporate advisory group Infinity has hit the ground running as business owners seek help amid the coronavirus crisis.

Beyond Accountancy, based at Infinity’s headquarters atClippers Quay, Salford Quays, is focusing on providing advice and support to owner-managed companies and the self-employed across Greater Manchester.

It is led by Infinity partners Daniel Finestein and Sarah Butler, who are both experienced chartered accountants.

The duo have recruited Ben Thomas as a manager from RSM, where he spent eight years as an audit supervisor and manager.

Beyond’s core offering includes providing accountancy services and business advice to a range of clients, from start-ups and partnerships to multinational companies.

The practice also provides statutory accounts, bookkeeping, corporation tax, payroll and management consultancy services to companies and individuals across a variety of sectors, such as property, retail, leisure, media, creative and technology.

Since the coronavirus crisis took hold, Beyond has been helping clients seeking advice about the government’s business support package, how to maintain cash flow and deal with suppliers, deferring tax payments, personal finance matters, providing forecasts to access the new business interruption loans, and other issues.

Sarah said: “While it may seem an unlikely time to have launched a new business, our energetic, practical and commercial approach to supporting clients through the current crisis is being well-received.

“Our plan has always been to expand the team and our service offering either organically or through acquisition, and this is something we intend to pursue. “However, for now our focus is on helping clients to get through the current crisis.”

The Infinity group’s activities also include asset management and fund management, corporate advisory and legal services, property lettings and maintenance and The Buzz Rooms, a boutique viewing facility for which hosts focus groups testing new products and services for global brands and businesses.

Infinity Asset Management specialises in the formation, management and operation of investment funds throughout their lifecycle through to exit.

It creates and manages funds for clients using its FCA regulatory hosting service, which offers prospective fund managers a faster route to market. It also manages its own funds, including ones focused on private equity and property.

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